Éco Entreprises Québec

The Packplay 2 competition aims to promote research and innovation in packaging ecodesign and
highlight the work of tomorrow’s designers in all packaging ecodesign fields: industrial, object, graphic
and brand image design. The jury is made up of eight personalities who hold various and complementary expertise in ecodesign and packaging design.


250 projects from 19 schools and universities around the world have been submitted to the competition.

The jury will meet on August 17 to assess the student projects. In each category, the members will
award a special mention, a distinction and a grand prize to the designs that receive the highest scores.


The winning projects will be announced on October 17 at the launch of the Packplay 2 exhibition at the
World Design Summit Expo at Palais des congrès de Montréal. The exhibition, which will feature a number
of winning projects, is the opportunity for visitors to delve into the creative universe of tomorrow’s
packaging designers!

Diane Bisson

Diane Leclair Bisson studied design and social sciences and humanities. She delves into research-creation landscapes where design and anthropology meet. Since 2000, she has explored the world of food. Her projects, which include edible containers, are indicative of her advanced studies into new materials. Her research extends to burial practices and the contemporary issues surrounding cremation. Her work has been featured in several exhibitions and received numerous distinctions including the European Product Design Award in recognition of her recent creation, the ice urn. Ms. Bisson is a member of the Royal Canadian Academy of Arts and the Association des designers industriels du Québec.

Edouard Clément

Édouard Clément is a trained engineer and currently oversees corporate responsibility services at Groupe AGÉCO, a life cycle analysis firm. He began his career at General Electric and, in 2005, went on to join the CIRAIG, the Interuniversity Research Centre for the Life Cycle of Products, Processes and Services, as a technical coordinator. Mr. Clément is well-known expert in life cycle analysis, packaging optimization and ecodesign and supports organizations as they move toward more sustainable production and procurement practices. He is a founding member and the secretary of the board of directors of the Espace de concertation sur les pratiques d'approvisionnement responsible (ECPAR) and sits on the Québec Regional Leadership Council of PAC, Packaging Consortium.

Élise Cropsal

After graduating from UQAM in graphic design and freelancing on a number of publishing projects, Élise Cropsal joined orangetango, where she evolved from designer to co-creative director. As the creative assistant director at lg2 for the past three years, she specializes in the creation of brand identities and all forms of print. She is also a certified graphic designer (DGA) and is a member of the board of directors of the Société des designers graphiques du Québec (SDGQ).

Koen de Winter

Koen De Winter graduated in ceramic technology from École des métiers d’art de Maredsous in 1962 and from Design Academy Eindhoven in product design. He began his career as a designer at Volvo AB, Sweden and went on to Rosti Mepal, Netherlands, where he was the director of the department of design. In 1979, Mr. De Winter moved to Montréal to work at Danesco Inc. He also taught design at École de design de l’UQAM until 2016. Koen De Winter was president of the Association des designers industriels du Québec (ADIQ) and its Canadian counterpart. In 2005, he received Belgium’s highest honour in design: the Henri Van De Velde Award. He was also presented with Québec’s highest distinction in design in 2016.

Geneviève Dionne

Geneviève Dionne is the senior ecodesign advisor at Éco Entreprises Québec (ÉEQ), which she joined in 2010. She currently oversees packaging optimization and circular economy projects and has developed a range of initiatives to support businesses in their ecodesign approaches. Ms. Dionne has taught industrial design at Université de Montréal for several years. She is a member of the board of directors of the Association des designers industriels du Québec (ADIQ). She holds a bachelor’s degree in industrial design and master’s in applied sciences from the Faculty of Design, Université de Montréal. She also earned a postgraduate degree in management and sustainable development from HEC Montréal.

Marie Horodecki

With close to 20 years’ experience in marketing, brand development, design and responsible packaging management culled in leading retailers in France, Italy and Belgium, Marie Horodecki is now the director of brand, design, packaging and sustainable development strategies for Metro’s private brands. She is passionate about the impact of design on the daily lives of consumers and consumer behaviours. Ms. Horodecki holds a master’s degree in finance and another in quantitative marketing, consumer behaviours.

Tatiana leblanc

After carrying out her studies in Germany and the United States, Tatjana Leblanc began her professional career in several renowned design agencies, including Fitch (US), Design Central (US) and Plan Créatif (France). She developed an expertise in product design, design and innovation strategies and brand identity. In 2003, Ms. Leblanc joined the academic community at Université de Montréal as a research professor in design. She founded GRAD, the Groupe de recherche en aménagement et design, which explores design practices and emerging issues. She has received prestigious honours and distinctions for her work, including the 2017 Reddot Design Award.

Marie Reumont

Marie Reumont is a doctoral student at Université de Montréal. She trained as a graphic designer and worked as an artistic director and associate in agencies in Montréal and Paris. She then studied ecoresponsibility in her industry through PACT, an organization she founded and which aims to support the creation of print material and packaging through ecodesign. Building on this success and after earning a master’s degree from the Faculty of Design at Université de Montréal, she has entirely focused her career on research into the interdisciplinary collaboration process of design teams on projects involving complex social and technical constraints.